Apr 22, 2022
Ever since Facebook announced their name change to Meta, stories about the metaverse have been everywhere. While predictions about what the metaverse will entail have generated a lot of excitement, it can be difficult to find practical information about what the...
Feb 22, 2022
Ever since Facebook announced their name change to Meta, stories about the metaverse have been everywhere. While predictions about what the metaverse will entail have generated a lot of excitement, it can be difficult to find practical information about what the...
Feb 17, 2022
THE TOPLINE Metaverse is an incredibly hot topic right now – everyone is talking about it, in marketing and beyond. While metaverse existed as a concept for many years, public attention increased more recently and dramatically, with some big investments being...
Jan 25, 2022
INTRODUCTION We are at the verge of a massive and unprecedented level of disruption, driven by a slew of new and powerful technologies, a tsunami of data and tectonic cultural shifts. These will usher marketing into its Fifth Paradigm. When evaluating your future...
Dec 3, 2021
We have begun to see a dramatic rise and deployment of new technologies. From the birth of the metaverse, to NFTs and new blockchain applications, to the continued expansion of electric cars, 5G and AI, this is a new era of rapid disruption and exciting possibilities....
Nov 26, 2021
THE TOPLINE There is some confusion amongst marketers – as to the difference between blockchains and Bitcoins. They feel that they are one and the same, and that they have little to do with marketing anyway. And NFTs are alien to many. At a high level, blockchain is...
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